{"id":1520,"date":"2024-01-05T20:47:23","date_gmt":"2024-01-05T18:47:23","guid":{"rendered":"https:\/\/vadstudio.md\/?p=1520"},"modified":"2024-01-05T20:47:23","modified_gmt":"2024-01-05T18:47:23","slug":"cazul-seo-promovare-companiei-de-asigurari-globalasig-md-in-motorul-de-cautare-google","status":"publish","type":"post","link":"https:\/\/vadstudio.md\/ro\/inform\/cazul-seo-promovare-companiei-de-asigurari-globalasig-md-in-motorul-de-cautare-google\/","title":{"rendered":"[Cazul] SEO promovare companiei de asigur\u0103ri Globalasig.md \u00een motorul de c\u0103utare Google"},"content":{"rendered":"<p>Compania Global Broker SRL pune la dispozi\u021bia utilizatorilor produse de asigurare moderne. Pe portalul de asigur\u0103ri <a href=\"https:\/\/globalasig.md\/ro\" target=\"_blank\" rel=\"noopener ugc\">https:\/\/globalasig.md\/ro<\/a> \u00a0se pot face asigur\u0103ri RCA, asigur\u0103ri integrale CASCO, asigur\u0103ri de bunuri sau de m\u0103rfuri transportate, se poate achizi\u021biona carte verde pentru a ie\u0219i din \u021bar\u0103.<\/p>\n<p><strong>Sarcinile puse echipei VADSTUDIO:<\/strong><strong>\u00a0<\/strong><\/p>\n<ul>\n<li>Aducerea solicit\u0103rilor specifice \u00een topul Google (prima pagin\u0103 a rezultatelor de c\u0103utare).<\/li>\n<li>Cre\u0219terea traficului organic nebrandat.<\/li>\n<li>Cre\u0219terea conversiei site-ului.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<div id=\"attachment_1487\" style=\"width: 910px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-1487\" class=\"wp-image-1487 lazyload\" data-src=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/glavnaya-stranicza-globalasig.md_.png\" alt=\"\u0413\u043b\u0430\u0432\u043d\u0430\u044f \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430 \u0441\u0430\u0439\u0442\u0430\" width=\"900\" height=\"431\" data-srcset=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/glavnaya-stranicza-globalasig.md_.png 1920w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/glavnaya-stranicza-globalasig.md_-300x144.png 300w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/glavnaya-stranicza-globalasig.md_-1024x490.png 1024w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/glavnaya-stranicza-globalasig.md_-768x368.png 768w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/glavnaya-stranicza-globalasig.md_-1536x735.png 1536w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/glavnaya-stranicza-globalasig.md_-600x287.png 600w\" data-sizes=\"(max-width: 900px) 100vw, 900px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 900px; --smush-placeholder-aspect-ratio: 900\/431;\" \/><p id=\"caption-attachment-1487\" class=\"wp-caption-text\"><em>Pagina principal\u0103 a site-ului<\/em><\/p><\/div>\n<p>M\u0103suri \u0219i solu\u021bii cheie luate de echipa VADSTUDIO pentru promovarea site-ului Globalasig.md:<\/p>\n<h2>1. Auditul \u0219i lucrul cu nucleul semantic<\/h2>\n<p>Preg\u0103tirea nucleului semantic \u00een SEO joac\u0103 un rol esen\u021bial, definind principalele interog\u0103ri \u0219i interese ale publicului \u021bint\u0103. Lucrul cu nucleul semantic v\u0103 permite s\u0103 determina\u021bi cu exactitate principalele interog\u0103ri pentru care ar trebui s\u0103 fie optimizat site-ul, \u021bin\u00e2nd cont de interesele \u0219i nevoile publicului \u021bint\u0103.<\/p>\n<ul>\n<li>S-a efectuat un audit al site-ului, s-au identificat punctele forte \u0219i punctele de cre\u0219tere.<\/li>\n<li>A fost elaborat un nucleu semantic \u0219i au fost identificate interog\u0103rile marcante.<\/li>\n<li>Gruparea cuvintelor cheie.<\/li>\n<li>Preg\u0103tirea termenilor de referin\u021b\u0103 pentru revizuirea sau crearea de con\u021binut folosind cheile alocate.<\/li>\n<\/ul>\n<h2>2. Optimizarea con\u021binutului<\/h2>\n<ul>\n<li>Scrierea materialelor de text pentru site \u0219i resurse externe.<\/li>\n<li>Compunerea meta-tag-urilor.<\/li>\n<li>Optimizarea \u0219i dezvoltarea imaginilor.<\/li>\n<\/ul>\n<p>C\u00e2te 3-4 texte cu cuvinte cheie au fost ad\u0103ugate pe site \u00een fiecare lun\u0103 timp de 1,5 ani.<\/p>\n<h2>3. SEO-audit tehnic<\/h2>\n<ul>\n<li>Detectarea \u0219i eliminarea paginilor duplicate.<\/li>\n<li>Corectarea lacunelor din meta tag-uri.<\/li>\n<li>Realizarea meta marcajului site-ului pentru a-l face prieten cu Google.<\/li>\n<\/ul>\n<p>Meta marcajul nu este vizibil pentru utilizatorii obi\u0219nui\u021bi, dar ajut\u0103 Google s\u0103 \u00een\u021beleag\u0103 mai bine con\u021binutul site-ului \u0219i contribuie la o indexare mai precis\u0103 \u00een rezultatele c\u0103ut\u0103rii.<\/p>\n<h2>4. Auditul de utilizabilitate<\/h2>\n<p>Optimizatorii au evaluat interfa\u021ba, func\u021bionalitatea \u0219i interac\u021biunea general\u0103 a utilizatorului cu site-ul web. O aten\u021bie deosebit\u0103 a fost acordat\u0103 evalu\u0103rii capacit\u0103\u021bii de utilizare a calculatoarelor \u0219i a formularelor concepute pentru emiterea online a poli\u021belor.<\/p>\n<h2>Rezultatele c\u0103ut\u0103rii promov\u0103rii portalului de asigur\u0103ri globalasig.md<\/h2>\n<ul>\n<li>Promovarea a peste 40 de c\u0103ut\u0103ri targetate \u00een topul Google.<\/li>\n<li>A crescut traficul organic nebrandat<\/li>\n<li>Cre\u0219terea conversiilor pe site<\/li>\n<\/ul>\n<p>Datorit\u0103 strategiei de lucru cu textele, cuvintele cheie pentru Globalasig.md au fost plasate pe pozi\u021bii \u00eenalte \u00een motoarele de c\u0103utare, gener\u00e2nd mai multe solicit\u0103ri din partea poten\u021bialilor clien\u021bi.<\/p>\n<p><em>\u00cen promovarea local\u0103 &#8220;\u00een B\u0103l\u021bi&#8221; am reu\u0219it s\u0103 ob\u021binem un rezultat excelent &#8211; site-ul se afl\u0103 pe locul 1.<\/em><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-1490 lazyload\" data-src=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/zapros-asigurare-auto-balti.jpg\" alt=\"\" width=\"900\" height=\"639\" data-srcset=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/zapros-asigurare-auto-balti.jpg 2843w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/zapros-asigurare-auto-balti-300x213.jpg 300w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/zapros-asigurare-auto-balti-1024x726.jpg 1024w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/zapros-asigurare-auto-balti-768x545.jpg 768w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/zapros-asigurare-auto-balti-1536x1090.jpg 1536w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/zapros-asigurare-auto-balti-2048x1453.jpg 2048w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/zapros-asigurare-auto-balti-600x426.jpg 600w\" data-sizes=\"(max-width: 900px) 100vw, 900px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 900px; --smush-placeholder-aspect-ratio: 900\/639;\" \/> <img decoding=\"async\" class=\"aligncenter wp-image-1493 lazyload\" data-src=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-czena.jpg\" alt=\"\" width=\"900\" height=\"877\" data-srcset=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-czena.jpg 2065w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-czena-300x292.jpg 300w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-czena-1024x998.jpg 1024w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-czena-768x749.jpg 768w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-czena-1536x1497.jpg 1536w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-czena-2048x1996.jpg 2048w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-czena-600x585.jpg 600w\" data-sizes=\"(max-width: 900px) 100vw, 900px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 900px; --smush-placeholder-aspect-ratio: 900\/877;\" \/> <img decoding=\"async\" class=\"aligncenter wp-image-1496 lazyload\" data-src=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy.jpg\" alt=\"\" width=\"900\" height=\"650\" data-srcset=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy.jpg 2770w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-300x217.jpg 300w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-1024x739.jpg 1024w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-768x555.jpg 768w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-1536x1109.jpg 1536w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-2048x1479.jpg 2048w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/strahovka-avto-belczy-600x433.jpg 600w\" data-sizes=\"(max-width: 900px) 100vw, 900px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 900px; --smush-placeholder-aspect-ratio: 900\/650;\" \/><\/p>\n<p>Unde se pozi\u021bioneaz\u0103 GlobalAsig.md \u00een Moldova:<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-1499 aligncenter lazyload\" data-src=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/klyuchevye-slova-avtostrahovanie-1.png\" alt=\"\" width=\"387\" height=\"428\" data-srcset=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/klyuchevye-slova-avtostrahovanie-1.png 387w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/klyuchevye-slova-avtostrahovanie-1-271x300.png 271w\" data-sizes=\"(max-width: 387px) 100vw, 387px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 387px; --smush-placeholder-aspect-ratio: 387\/428;\" \/> <img decoding=\"async\" class=\"size-full wp-image-1502 aligncenter lazyload\" data-src=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/klyuchevye-slova-avtostrahovanie-2.png\" alt=\"\" width=\"386\" height=\"427\" data-srcset=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/klyuchevye-slova-avtostrahovanie-2.png 386w, https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/klyuchevye-slova-avtostrahovanie-2-271x300.png 271w\" data-sizes=\"(max-width: 386px) 100vw, 386px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 386px; --smush-placeholder-aspect-ratio: 386\/427;\" \/><\/p>\n<p>Este important de re\u021binut c\u0103 efectul \u00eembun\u0103t\u0103\u021birilor SEO nu apare imediat \u0219i poate dura \u00eentre 3 \u0219i 6 luni pentru a se realiza pe deplin.<\/p>\n<p>Durata efectului promov\u0103rii SEO poate varia \u00een func\u021bie de diver\u0219i factori: competitivitatea industriei, starea site-ului la \u00eenceput, calitatea con\u021binutului, profilul de linkuri al site-ului.<\/p>\n<p><strong>Aten\u021bie!<\/strong><\/p>\n<p>Modific\u0103rile \u00een algoritmii motoarelor de c\u0103utare pot afecta pozi\u021bia unui site web. Prin urmare, pentru un succes pe termen lung, este important s\u0103 se optimizeze periodic site-ul pentru noile cerin\u021be. Promovarea SEO de succes necesit\u0103 o abordare sistematic\u0103, reamintesc speciali\u0219tii VADSTUDIO.<\/p>\n<a href=\"https:\/\/vadstudio.md\/wp-content\/uploads\/2024\/01\/globa-broker-recomandare.pdf\" class=\"pdfemb-viewer\" style=\"\" data-width=\"max\" data-height=\"max\" data-toolbar=\"top\" data-toolbar-fixed=\"off\">Globa-Broker-Recomandare<\/a>\n","protected":false},"excerpt":{"rendered":"<p>Promovarea SEO de succes necesit\u0103 o abordare sistematic\u0103, reamintesc speciali\u0219tii VADSTUDIO.<\/p>\n","protected":false},"author":1,"featured_media":1489,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[166,167,164,168,165,169],"class_list":["post-1520","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-asigurare-auto-rca","tag-asigurare-casco","tag-asigurarea-auto-balti","tag-broker-de-asigurare","tag-globalasig-2","tag-seo-promovare"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/vadstudio.md\/ro\/wp-json\/wp\/v2\/posts\/1520","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vadstudio.md\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vadstudio.md\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vadstudio.md\/ro\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vadstudio.md\/ro\/wp-json\/wp\/v2\/comments?post=1520"}],"version-history":[{"count":0,"href":"https:\/\/vadstudio.md\/ro\/wp-json\/wp\/v2\/posts\/1520\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vadstudio.md\/ro\/wp-json\/wp\/v2\/media\/1489"}],"wp:attachment":[{"href":"https:\/\/vadstudio.md\/ro\/wp-json\/wp\/v2\/media?parent=1520"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vadstudio.md\/ro\/wp-json\/wp\/v2\/categories?post=1520"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vadstudio.md\/ro\/wp-json\/wp\/v2\/tags?post=1520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}